South Shore buys running retail store

By Tony Wittkowski | Business Reporter | The Herald-Palladium

ST. JOSEPH — A St. Joseph running retail store has a new owner as of Monday.

Taylor’d Running, which caters to runners and serious walkers, was bought by South Shore Health & Racquet Club in order to expand its pedestrian sports offerings.

South Shore General Manager John Phillips said in a news release that the store’s addition to the club’s umbrella of services bodes well for its current customers.

“We are acquiring Taylor’d Running’s upscale lines of footwear, apparel and gear, as well as their highly trained and knowledgeable staff,” Phillips said. “Now, not only can we properly outfit runners and walkers, but we can enhance our personalized training programs.”

Phillips said the decision to purchase the 9-year-old business came after the store’s founder, Ryan Taylor, announced he would focus his energy on a new venture in Grand Rapids.

South Shore plans to retain the Taylor’d Running name and lease its current location at 1501 Niles Ave. in the Cycle and Fitness building, across from Milton Park.

“We plan to build on their excellent reputation in the running community and leverage our fitness expertise to grow the business in the region,” Phillips said.

South Shore administrative assistant Sarah Monte said the current staff will remain intact and will be used to help train additional hires.

“Together we’ll help personalize the training programs for runners in the area,” she said. “It’s a great expansion for our business. This was something we wanted to jump on as soon as (Taylor) posted on Facebook that he wanted to sell.”

Under new ownership, Taylor’d Running will add brands and products so avid runners and walkers can find what they need locally. Phillips said South Shore members will be eligible for store discounts and customers will have access to club membership specials and events.

South Shore Health & Racquet Club is a year-round tennis, fitness and aquatics club.

Contact Tony Wittkowski at twittkowski@thehp.com or (269) 932-0358. Follow him on Twitter @tonywittkowski.

(Author’s Note: This article was originally published on Aug. 11, 2015)

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